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The Rio All-Suite Hotel & Casino proudly welcomes Jenni Rivera to the Rio Pavillion on Saturday, November 1 at 9 p.m. Boasting a discography of more than ten albums, Rivera is considered a leader in banda/corridor a genre of contemporary regional Mexican music.

Jenni Rivera Tickets

Jenni Rivera, born in Long Beach, California to Mexican immigrant parents, is considered the preeminent female artist in a genre dominated by men. Rivera’s father, Pedro Rivera, and her brothers (including Mexican music star Lupillo Rivera) played Mexican music, focusing on banda/corrido, norteño and ranchero and encouraged her interest in music too. Rivera went on to college, majoring in business administration rather than music. After college, Rivera worked as a real estate agent, although she kept a hand in music and helped her father run his record company.

In 1995, Rivera signed with Capitol/EMI’s Latin division to release her first album, “Chacalosa.” Rivera made a few more albums for the label before recording for Sony’s Latin division in the late 90s. Leaving Sony, Rivera signed with Fonovisa, one of the top labels in the regional Mexican market. Her first Fonovisa album, “Que Me Entierrren Con la Banda,” was released in 1999 and contained the hit “Las Malandinas.” The album was quickly followed by two releases in 2000, including “Dejate Amar” and “Se Las Voy a Dar a Otro.” Rivera’s 2002 release, “Se Las Voy A Dar A Otro” earned her a GRAMMY nomination as Best Banda Album. In 2003, Rivera released the conceptual “Homenaje a las Grandes,” one of Rivera’s most ambitious albums meaning “homage to the great ones” which pays tribute to famous Mexican female stars such as Lucho Villa, Mercedes Castro, Rocio Durcal, Lola Beltrán and Alejandra Guzmán.

“Parrandera, Rebelde y Atrevida,” Rivera’s newest album’s title, is meant to suggest her personality as a free-spirited girl, rebel and daring, characteristics she feels she shares with thousands of female fans. The album’s 12 songs revolve around central ideas of empowerment and love. The first song off the album titled “Que Me Vas A Dar” is a remake of a classic regional Mexican song about a woman’s possibility of reuniting with a lost love.

Jenni Rivera, will perform for one-night-only in the Rio Pavillion on Saturday, November 1, 2008.

Jenni Rivera Tickets

Rio All-Suite Hotel and Casino